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Q: Do I need a license to sell electronic cigarettes even though I have been selling them without a license?

Yes - Recently enacted legislation requires any retailer who sells electronic cigarettes to get a license.

Q: How much will the license cost?

The fee for the license is $200 every 2 years.

Q: If I have multiple stores how many licenses do I need?

Each store needs its own license.

Q: When can I apply?

The application period runs from January 25 - August 25, 2018.

Q: Does obtaining a license to sell electronic cigarettes impact my ability to sell other tobacco products?


Q: Is JUUL providing legal advice and assistance in obtaining the new electronic cigarette license?

No. We are informing you of the need to sign up for a license and providing updates on filing deadlines.

Q: What is JUUL’s involvement in these new laws?

JUUL had no involvement in this new legislation enacted by the city. We simply want to keep our current and future retailers informed about the licensing process. You support JUUL by selling our product, and we want to support you in any way possible.